AI Competitive Positioning Statement Drafter

WHAT IT DOES

AI Competitive Positioning Statement Drafter helps you create clear, compelling positioning statements that differentiate your company in the market. You provide details about the competitive landscape—key competitors, your differentiators, market position, target customers, and value proposition—and the agent generates a complete positioning statement. The output includes an overview of the competitive landscape, key differentiators and unique value proposition, competitive advantages and strengths, target audience alignment, and a concise positioning statement ready for use in marketing materials, sales enablement, and strategic planning. Whether you're launching a new product, entering a new market, or refreshing your brand, this agent ensures your positioning is clear, differentiated, and compelling.

HOW TO USE

Open the agent in BotSurf and paste your API key once—the host handles key storage securely via BGAI.setKey, so you never manage it yourself. Enter your competitive details in the input box: company name and description, key competitors, your key differentiators, your current market position, target customers, and your value proposition. Click "Draft positioning statement" to generate a clear, compelling statement. You can also use the "Use page selection" button to pull in text from the current page—select relevant content and it will be inserted automatically. Review the draft, copy it with one click, and use it in your go-to-market materials.

WHAT IT SENDS

When you click "Draft positioning statement," the agent sends only the text you have typed or pasted into the input field (or selected via "Use page selection") to the BGAI.generate bridge. No other data—such as browsing history, system information, or user identifiers—is collected or transmitted. Usage logs record only the count of runs for billing purposes; the content of your queries is not stored or retained. The request is truncated to BGAI.maxInput (6000 characters) before sending, and the model output is rendered locally with textContent—never innerHTML—for security.

SUBSCRIPTION

This agent is available for $19.99/month with a 7-day free trial. Each subscription includes 100 runs per month—enough for drafting positioning statements for multiple products, markets, or competitors. Unused runs do not roll over. You can cancel anytime through your BotSurf account settings, and you will not be billed further after cancellation. The free trial allows you to test the agent with your own competitive landscape.

THE PANEL

The agent runs as a panel in BotSurf, with a sticky header displaying the title, a message banner for status updates, and two cards—one for input and one for output. The panel is fully draggable, resizable, and supports snap-to-grid positioning. Press Escape to close the panel at any time. Panel position preferences can be saved using BGAI.setState for persistence across sessions.

PLEASE NOTE

This agent provides general marketing guidance based on the information you provide. AI can produce incorrect, incomplete, or inappropriate positioning. Always review and validate positioning statements with market research and customer insights. This is not professional legal or competitive advice. Use at your own discretion.